Marketing to new customers doesn't have to exist only within the standard venues. Print can extend beyond the page, for example, and can be utilized effectively on signage. With a little creativity, you can generate new customers by placing marketing messages on well-positioned lobby signs.Cater marketing messages to the different groups of people who enter your lobby. Some visitors are existing customers, there to conduct business with you. Other visitors are there for other reasons. Delivery personnel or those just accompanying existing customers may not yet be familiar with what you have to offer.
If your existing customers typically wait in a section of the lobby for an appointment, consider placing signs nearby that encourage them to refer your services to their friends. Think of these signs as motivational. Use wording that lets your current clients know that they can receive incentives or rewards when they refer friends. Locate referral forms near these lobby signs. Your current clients, while waiting for their appointment, will notice these incentive signs, and may use their waiting time to fill out the referral forms, in exchange for a reward or discount.
Appeal to non-customers such as delivery personnel by placing marketing messages on signs near the reception area or restrooms. These signs should be geared towards encouraging these visitors to stop for a moment to consider what advantages they would obtain if they signed up for your services. Use intriguing wording that makes them want to know more about the "new client discounts" or "special rewards for new customers". Pique their curiosity with these strategically placed lobby signs, and you'll likely win a few new customers this way.
Consider the various marketing opportunities you have to obtain new clients. Think about where the different groups of visitors congregate in your lobby area. Create lobby signs aimed at these differing groups and place them in strategic locations to help you attract new clients when anyone visits your office.
Served areas
- Chicago, New York, Los Angeles, San Francisco, Miami, Las Vegas, Washington Dc
Highlights and features
- Metal lettering
- Bronze plaques
Associations and certifications
- USGBC
- SEGD
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Services
Bronze Plaques
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We produce cast bronze plaques and markers - and deliver and install bronze placks and markers nationwide. Memorial Plaques
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We produce memorial plaques, bronze memorials, and dedications plaques from bronze aluminum and stainless steel. Metal Lettering for Signs
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We make metal letters, and dimensional metal lettering including stainless steel letters, bronze letters, and brass letters.
People
Reviews (33)
Michelle Leckert
Jun 24, 2022
Mike Dierdorff
Jun 22, 2022
Denise Moore
Apr 28, 2022
Danay McClinton
Apr 26, 2022
Megan Strand
Apr 19, 2022
I was in a pinch needing some signage on very short notice. Turab was able to work us in and get our signs to us and installed on time for our event. The acrylic signs we ordered look awesome installed in our space. Excellent customer service, excellent products, excellent installation. We will definitely be using them again for future projects!
Linda Kunesh
Mar 21, 2022
Impact Signs is an outstanding company. In particular, I want to thank Turab and Chad. At all times they were extremely professional and helpful and worked with me to produce an amazing outdoor sign for a pavilion in a garden for a local nursing home. You will be thrilled with your experience! Thank you, Turab and Chad.
Ralph De La O.
Feb 17, 2022
I ordered a cast bronze nameplate for our boat. The team at Impact Signs was wonderful to work with. I found that the order process was straight forward and easy to follow. I was provided a proof for approval before it was sent to production. Throughout the process, I was also provided regular status updates and the plate was delivered spot on-time. I would definitely give them my best recommendation.
David Bullitt
Jan 19, 2022
T. N.
Oct 04, 2021
Dan Souders
Aug 28, 2021
I ordered a memorial plaque from Impact Signs. The process could not have been easier. Shannon did a great turning my concept into the proof. Although she was a little hesitant that the art work that I sent her would work, the craftsmen did a fantastic job with making it work. Our family couldn't be happier with the final memorial! I highly recommend Impact Signs.
Robin Niewold
Aug 25, 2021
Matthew McTighe
Jul 17, 2021
I was extremely pleased with the service I received from Impact Corporate Signs, and even more satisfied with the finished plaque they produced for me. Ordering a bronze plaque to honor my late husband could have been a very sad, painful experience. But their professionalism, courtesy and attentiveness allowed me to focus on the lasting legacy and positive memories this plaque will help commemorate. I am grateful for the great work of the entire team at ICS.
Mike Vest
Jun 28, 2021
Excellent experience with Impact Signs. They were prompt in responding. Had an established and smoothly working business process. My approval of their proof could be done over the internet where they had pictures of what the final sign would look like as well as dimensions. Then they actually delivered well ahead of their schedule, when I mentioned there had been a change in mine. Definitely will do business with them again!
Ken Van Osdol
Apr 16, 2021
Turab and Shabbir at Impact Signs are great. I worked with them in several conversations and emails to quote a large and complex donor recognition/interpretive plaque for a new amphitheater in Oregon. When I explained the project and what we required, they immediately "got it." They know materials and processes and offered several options that would impact both aesthetics and cost.
Throughout the process, they were enthusiastic and engaged. Unfortunately, we decided to go with a company in Oregon that was able to offer a very similar bandwidth of capabilities but in Portland instead of Chicago. In total, the plaque will weigh over a ton and it's a very unique one-off piece. It just made good sense to build it locally. However, had we been a few miles closer to Chicago, Impact would have gotten our business. They certainly earned it. Five-plus stars for these guys!
Throughout the process, they were enthusiastic and engaged. Unfortunately, we decided to go with a company in Oregon that was able to offer a very similar bandwidth of capabilities but in Portland instead of Chicago. In total, the plaque will weigh over a ton and it's a very unique one-off piece. It just made good sense to build it locally. However, had we been a few miles closer to Chicago, Impact would have gotten our business. They certainly earned it. Five-plus stars for these guys!
Tim Sloan
Feb 21, 2021
We wanted a bronze plaque for my daughter's 110 year old home which was built by her great, great grandfather. Impact signs helped us through the process, from design to completion. They were very responsive to questions and the end result was exactly what we had envisioned. I would highly recommend them.
Brian Arends
Nov 24, 2020
I enjoyed working with Impact Signs. They were quick to respond to my initial inquiry. They communicated well and kept me informed throughout the entire process. They delivered a professional looking plaque and they delivered it before their estimated delivery date. I will use them for any future needs.
J. Ness
Oct 12, 2020
Mallory S.
Sep 26, 2018
Very very bad service. Please do not order from this company. We ordered a sign and payed for installation by a certain agreed upon date. When the date was approcahing, I had not heard from Impact Signs on the installation, so I emailed several times, called several times (all went to voicemail), called every member of the phone tree and left messages, did not hear back from anyone.
I did not receive a call about the installation until a week AFTER we needed the sign installed, and it had already been installed by my team. Asked for a refund and a call back to confirm the refund, and never heard back. This is a very sketchy and terrible company - do not recommend.
I did not receive a call about the installation until a week AFTER we needed the sign installed, and it had already been installed by my team. Asked for a refund and a call back to confirm the refund, and never heard back. This is a very sketchy and terrible company - do not recommend.
C. D.
May 30, 2018
Can't even get a call back. Called them over 2 weeks ago to bid a job. and a very large one too. (about $20K) I submitted the job via the website, then when no call, I called, never receved anything more than voice mail for the ENTIRE company. (I called each ext and left messages hoping to find someone at their desk) I emailed asked to confirm they received information. Called again and again. sent emails again and again. NOTHING. Would never do business with these guys again. (2 years ago I did get a sign done and it was good, don't know what happened in the last few months)
Denise N.
Apr 18, 2018
I'm afraid the reviews on their website don't paint an accurate picture of their service. I visited their location in person to get an idea of their work. I was professionally helped & the sales person did answer my questions. I went back to my office to measure, take pictures etc, of the 4-5 signs we wanted them to make. After providing detailed descriptions, dimensions, pictures & ideas almost a month ago, I can't even get them to contact me back.
I guess they don't need the business. Who doesn't email / call prospective customers? I will be taking my business elsewhere. Sad - I don't like to write bad reviews, and rarely do.
I guess they don't need the business. Who doesn't email / call prospective customers? I will be taking my business elsewhere. Sad - I don't like to write bad reviews, and rarely do.
Jacob B.
Jun 26, 2017
I called looking for a classy metal sign. What I actually got was an annoyed receptionist who could barely talk on the phone and seemed upset that I wanted his help. I sent him photos of my current sign that needs to be replaced only to be told it's not possible via a one-sentence email. Case closed and never to be recommended or contacted again.
Sue S.
Jun 09, 2017
This company I can completely agree has horrible customer service. After extensive research and planning I decided to go with them as they had a great website and after emailing them to see if I could have a plaque made by a certain deadline, they assured me that it would be possible. A couple of weeks before it was supposed to be shipped I asked them if I were to make a couple wording changes if I could still have it by my deadline.
I sent them my changes and NEVER heard that the shipping date had actually changed after again reminding Jeff I needed it by a certain deadline and I would not go through with the changes if it delayed the shipment. I called the week prior to needing it only to be utterly disappointed. Jeff answered my phone call twice only with a response he would look into it and get back to me.
After a few hours passed, I tried calling again and he never answered my call from then on and the only communication was through email. The week before we needed after months of planning, to get this made for a remembrance ceremony in honor of a gentleman who lost his life, I felt distraught when in emails at that time he told me it was impossible to get it done by the time but "not to worry!" because they had a "mock plaque" that many people get when their plaque isn't done in time.
Since he told me this was my only option at this point I had to go through with it, but it gets even better, I had to pay $225 for the piece of cardboard! I will never recommend this company to anyone, as I've never even gotten an apology, they just argued with me, the customer.
I sent them my changes and NEVER heard that the shipping date had actually changed after again reminding Jeff I needed it by a certain deadline and I would not go through with the changes if it delayed the shipment. I called the week prior to needing it only to be utterly disappointed. Jeff answered my phone call twice only with a response he would look into it and get back to me.
After a few hours passed, I tried calling again and he never answered my call from then on and the only communication was through email. The week before we needed after months of planning, to get this made for a remembrance ceremony in honor of a gentleman who lost his life, I felt distraught when in emails at that time he told me it was impossible to get it done by the time but "not to worry!" because they had a "mock plaque" that many people get when their plaque isn't done in time.
Since he told me this was my only option at this point I had to go through with it, but it gets even better, I had to pay $225 for the piece of cardboard! I will never recommend this company to anyone, as I've never even gotten an apology, they just argued with me, the customer.
Abby S.
May 17, 2017
I have used Impact Signs at three of my jobs near Chicago-land because they are a local business. I have never had any problems with them until now. 1) you need to pay a $250 deposit to even get a PROOF sent to your email 2) I received 3 emails saying production begins once we pay in full My boss changed his mind and we decided to not continue with our purchase.
When I called to get a refund I was first told that we couldn't receive a refund for a proof. What? I told him the proof was $250? He told me to look at my receipt and it should say it on there. I had the receipt in front of me and it said nothing about not getting a refund. Then he said ok I will call you back. He never did. I called him back and he was very upset.
The phone to their store was then shut off so I couldn't reach them for the rest of the day. He said he put our product into production early without telling me so they would lose money if they refunded me for the proof. I explained I didn't think that was my fault, since they started production early without my permission. I will never use them again and definitely won't recommend them.
When I called to get a refund I was first told that we couldn't receive a refund for a proof. What? I told him the proof was $250? He told me to look at my receipt and it should say it on there. I had the receipt in front of me and it said nothing about not getting a refund. Then he said ok I will call you back. He never did. I called him back and he was very upset.
The phone to their store was then shut off so I couldn't reach them for the rest of the day. He said he put our product into production early without telling me so they would lose money if they refunded me for the proof. I explained I didn't think that was my fault, since they started production early without my permission. I will never use them again and definitely won't recommend them.
Mr. Saucy A.
Oct 19, 2016
I was referred to this company by an architect for 3D metal lettering, and the service is terrible. I used their online "request a quote" form, got an automated response telling me that it would generally take 1-2 days to receive my quote. Two weeks went by without any contact, even after I wrote back again inquiring about my quote. I will be going back to Gemini Sign letters, as their service and product is excellent.
Mike K.
Apr 21, 2016
Looking for company that doesn't return calls, emails or messages? Want to pay 100% up front before the work is even completed? Well Impact Signs the pitiful excuse for a business that you've been looking for. My 14 yo is more responsible than these guys. I'm looking to spend 5-10K on signage and they can't return a call? Put down a $250 deposit to get some lousy prototypes in 2 weeks. Shame on me for wasting over a month trying to communicate with these people. Don't be fooled by the nice website, I guarantee they had nothing to do with it and it comes from the franchise corporate HQ. Horrible company is an major understatement. Update: Shabbir just called. First time I've spoke with him in over a month. Won't refund my deposit. WOW DIDN'T SEE THAT COMING! Is it possible to give ZERO STARS?!
Tricia W.
Jan 12, 2016
Save yourself the money, time and energy. Don't use Impact Signs for your signs! We spent a lot of money with this company for two exterior signs for our office. From the beginning it was hard to get a hold of them, let alone get them to call you back. It took over a month to get the designs finalized. Once we signed off on everything we were told it would be 4 weeks for the signs to be completed.
We called them after 4 weeks and they gave us excuses on why the signs weren't finished. We had to call them over and over again as well as email them to try and get the installation scheduled. It ended up being another 3 weeks that we waited to have them installed. I think it would've been longer if it weren't for us calling and emailing them about it.
Once the signs finally arrived they were made wrong and differently than the paperwork that we signed off on said they would be done. We placed numerous calls to Jesus who said it would be taken care of and that they would correct the issue. Each time he said they would call us back. They have still never called us back. We have now had the signs up for over a month and are still waiting on a phone call or email back to have them correct what they did wrong.
Unfortunately they already have all of our money because they make you pay the remaining balance before they install, so I'm sure they won't be coming and fix them. Impact signs doesn't care if their clients are happy. And they clearly don't follow directions on the designs you sign off on! I would strongly recommend going with one of the many other sign companies out there. NOT Impact Signs! Horrible customer service!
We called them after 4 weeks and they gave us excuses on why the signs weren't finished. We had to call them over and over again as well as email them to try and get the installation scheduled. It ended up being another 3 weeks that we waited to have them installed. I think it would've been longer if it weren't for us calling and emailing them about it.
Once the signs finally arrived they were made wrong and differently than the paperwork that we signed off on said they would be done. We placed numerous calls to Jesus who said it would be taken care of and that they would correct the issue. Each time he said they would call us back. They have still never called us back. We have now had the signs up for over a month and are still waiting on a phone call or email back to have them correct what they did wrong.
Unfortunately they already have all of our money because they make you pay the remaining balance before they install, so I'm sure they won't be coming and fix them. Impact signs doesn't care if their clients are happy. And they clearly don't follow directions on the designs you sign off on! I would strongly recommend going with one of the many other sign companies out there. NOT Impact Signs! Horrible customer service!
Ashish R.
May 05, 2015
Brad B.
Apr 11, 2014
Steve M.
Oct 02, 2012
I wish I could be generous and give them a great or good recommendation. I can't. What I can tell you is that what they say, and what they do is 180 degree opposite, For those who have had a good experience, thats terrfic. My corporation was lied to and given fraudulent information from the start. Shannon stated, "we do all the work in house".
Not so, I wanted a local place that made the bronze sign. They said they did, It was ship to Iowa, missing our completion date! Once I was told it was sent to "our Iowa location" it was then, we knew we were in trouble. What made things worse is that we paid in full up front. Lets cut to the chase, they lost a big corporate client, along with any referral business. Steve Mosias President Horizon Design Group
Not so, I wanted a local place that made the bronze sign. They said they did, It was ship to Iowa, missing our completion date! Once I was told it was sent to "our Iowa location" it was then, we knew we were in trouble. What made things worse is that we paid in full up front. Lets cut to the chase, they lost a big corporate client, along with any referral business. Steve Mosias President Horizon Design Group
Barb R.
Dec 07, 2011
Julie A.
Jul 28, 2011
We recently ordered a sign with Impact! Signs and we are extremely pleased with the quality of their work, coupled with their competitive pricing. From beginning to end Impact! Signs was professional and helpful and there was no need to be concerned that the sign was fabricated in Illinois but shipped and installed with stringent criteria from the building owner in California. I would recommend Impact! Signs to anyone needing signs/installation.
Christopher C.
Jun 20, 2011
IMPACT! Signs is a one stop shop for your signage needs. They are quick reliable and always do a good job. The finished work is top quality, I would recommend IMPACT! to anyone with signage or display projects that need to be done right. They also have a very wide range of capabilities other than just typical signage. Thumbs up!
Robert
Feb 10, 2011